When Is Sturgis Motorcycle Rally 2024 Start. The northern black hills, which includes sturgis and all other communities in meade and lawrence counties, accumulated $992,067 in tax from the 699 vendors present, an 8% decrease in tax collections from a year ago. Before the ride begins at 9:00 a.m.

Since its beginning, private area businesses throwing events such as races, concerts, and rides have made, and continue to make, the sturgis rally what it is today. Come celebrate the 84th anniversary of the legendary sturgis motorcycle rally with indian motorcycle.